Promises to Keep by Rhone Creative Director Ben Checketts

I have heard from my friends that during Christmas they never know what kinds of gifts to give to their fathers. This was never an issue for me.

My dad only wanted one thing at Christmas: a poem. He would urge us to memorize a poem, usually of his choosing, that we would stand and deliver on Christmas Day. I have very fond memories of staying up late on Christmas Eve and cramming lines of “Hamlet’s Soliloquy” and “The Road Not Taken” into my mind. I doubt the deliveries were ever perfect, but the smile, applause, and big hug from…